Vacancy
City

Vacancy • Senior Programmatic Sales Manager - London

New,
2025-04-21 2025-04-21
Jobs • London
£ 46545.61 per annum
Company: Zoopla
Location:
UK
Zoopla is the UK’s most comprehensive property portal and is a much-loved brand, with over 70 million visits each month and 94% brand awareness in the UK. At Zoopla we are guided by a set of six behaviours that sit at the heart of our business and reflect the qualities found in every single one of our team members. Our unique culture, clear strategy and industry-leading benefits help give team members everything they need to succeed in our ambition to re-imagine the property industry for all.Our mission is to become the UK’s premier property destination for buyers, renters, agents and landlords. Combining unrivalled data and industry insight with a customer-centric approach, we want to empower everyone to make smart property decisions.We’re looking for a Programmatic Sales Manager to grow direct programmatic revenue, strengthen agency DSP partnerships, and streamline reporting and tech vendors for greater efficiency. Reporting to the Director of Strategic Partnerships, this role focussed on driving Private Marketplace (PMP) and Programmatic Guaranteed (PG) deals. The ideal candidate will have strong agency, brand and ad tech partner relationships, deep expertise in programmatic advertising, and a track record of revenue growth. They will collaborate closely with Product & Technology, Ad Operations, and Data teams to develop innovative, data-driven solutions that maximise yield and keep our advertising offerings competitive. Responsibilities Drive programmatic revenue growth by securing and expanding private marketplace (PMP) and programmatic guaranteed (PG) deals with agency and brand partners. Develop and execute a programmatic sales strategy to maximise yield and consistently meet or exceed quarterly revenue targets. Build and maintain a robust sales pipeline, proactively identifying and acquiring new advertising clients and data partnerships that align with our inventory and audience. Work closely with media agencies, trading desks, and direct brand clients to deliver market-leading programmatic advertising solutions that meet their campaign objectives. Collaborate with internal teams (Ad Operations, Product, Data) to ensure seamless campaign execution and to identify new opportunities for monetisation and improved client satisfaction. Maintain strategic alliances with DSPs, SSPs, and other ad tech partners to enhance our programmatic offerings and leverage data for targeted advertising initiatives. Continuously evaluate and optimise programmatic deal performance, using data driven insights to improve yield and inform sales strategies. Provide accurate and timely revenue forecasts and pipeline updates to internal stakeholders, delivering insights that guide broader business decisions. Represent the company at industry events and client meetings, showcasing our programmatic capabilities and staying at the forefront of industry trends and best practices across digital media, advertising, and publishing. Ensure high quality execution of all programmatic deals, coordinating with technical teams to troubleshoot any issues and maintain client trust in our solutions. RequirementsProven track record of relationship building across major media agencies, trading desks, and brand advertisers, with demonstrated success in selling programmatic advertising solutions (DSPs, SSPs, and data-driven offerings). Demonstrated ability to meet and exceed sales targets, supported by strong negotiation and deal closing skills. Excellent communication and presentation skills, with the ability to articulate complex programmatic concepts in a clear and compelling way for clients. Strong understanding of the programmatic advertising ecosystem and ad tech stack (e.g., DSPs, SSPs, ad exchanges, data management platforms) and the ability to leverage this knowledge in client solutions. Ability to deliver accurate revenue forecasts and pipeline reports to internal stakeholders in a timely manner. Strategic and entrepreneurial mindset, with a proactive approach to identifying growth opportunities and adapting to a fast-paced market environment. Highly organised and detail oriented, demonstrating flexibility, empathy, and strong prioritisation skills to manage multiple clients and campaigns effectively. Industry experience in digital media, advertising technology, or publishing (experience in marketplace advertising market is a plus). Benefits Everyday Flex - greater flexibility over where and when you work 25 days annual leave + extra days for years of service Day off for volunteering & Digital detox day Festive Closure - business closed for period between Christmas and New Year Cycle to work and electric car schemes Free Calm App membership Enhanced Parental leave Fertility Treatment Financial Support Group Income Protection and private medical insurance Gym on-site in London – or membership in regional offices 7.5% pension contribution by the company Discretionary annual bonus up to 10% of base salary
Updated: 22 April 2025


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