Jobs, fresher vacancy - Lead Product Designer (Growth) • UK

Company: Inflow

UK

About InflowADHD can make daily life challenging, but accessing effective support shouldn't be. At Inflow, we're making ADHD care accessible through our comprehensive app that combines expert-led learning with practical tools and community support. We help people understand and work with their ADHD through bite-sized learning modules, guided journaling tools, live co-working sessions, and a supportive community. Since launching in April 2021, we've become the #1 ADHD management app, helping tens of thousands of people thrive with ADHD—and we're just getting started.We are a fiercely ambitious team that thinks through everything from first principles and values logic over experience. In order to move fast, we learn fast. We believe in learning by doing, so we jump straight in. We say things as they are and believe success is driven by honesty. We're not afraid to be ourselves and while our mission is serious, we don't take ourselves too seriously.About the roleWe're seeking a Lead Product Designer (Growth) to drive user acquisition, engagement, and retention through exceptional product experiences. With 5+ years of B2C mobile design expertise, you'll blend deep user empathy with data-driven optimization to scale our impact.As a key member of the Product Growth team, you'll shape every touchpoint of the user journey—from first impression to long-term engagement. You'll partner with Product, Engineering, Marketing, and Data Science teams to identify opportunities, run experiments, and deliver meaningful improvements that help more people benefit from our product.You'll lead the entire design process, from discovery and ideation to solution design, user research, high-fidelity execution, and Design System management. Balancing iterative experimentation with bold innovation, you'll optimize key growth levers while maintaining a cohesive product experience.ResponsibilitiesDrive end-to-end design ownership across the Growth journey, from research and ideation through high-fidelity implementation and continuous optimizationDesign and optimize key user experiences across acquisition, onboarding, activation, and retention to achieve ambitious growth metricsLead user research initiatives to uncover deep behavioral insights, pain points, and opportunities that inform product strategyDevelop and validate design hypotheses through A/B testing, leveraging behavioral psychology and quantitative data to maximize impactPartner with cross-functional teams across Product, Engineering and Marketing to identify opportunities, influence roadmap decisions, and ensure high-quality implementationBalance rapid experimentation with thoughtful, scalable solutions—knowing when to iterate quickly vs. invest in deeper explorationEvolve our Design System to maintain consistency while enabling rapid experimentation and growthJob requirements - Must haves5+ years of B2C mobile product design experience, ideally in consumer apps with proven impact on business metricsGrowth-driven mindset with hands-on experience in at least two areas among conversion, onboarding, activation, or retentionStrong portfolio demonstrating user-centered design process and measurable outcomesStrong experience in A/B testing and data-informed design optimization to improve key growth metricsDeep understanding of user psychology, behavioral drivers, and decision-making processesA keen ability to uncover deeper user motivations, frustrations, and behaviors beyond surface-level insights, translating them into impactful design solutionsAbility to balance speed and long-term design impact in a fast-paced, experimentation-driven environmentCuriosity about user needs and business goals, using research to inform design hypotheses and decisionsStrong collaboration skills with engineers and product teams, ensuring seamless execution and impactJob requirements - Nice to havesExperience managing and scaling design systems to enhance consistency, scalability, and overall user experience over timeBackground in mental health or healthcare productsKnowledge of ADHD and its impact on user experienceWhat we can offerCompetitive salaryFast-paced learning through direct hands-on experienceFlexible remote working environmentRest up with 25 days’ vacation per yearThe opportunity to positively impact the lives of those with ADHDCompany retreats10 mental health days per yearYour birthday offPowered by JazzHR